Vacation Rental Management Association - VRMA

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Vacation Rental Management Association - VRMA Welcome to the official community of the Vacation Rental Management Association!

AI will always have an answer, but how can you be sure it’s the right one?These 5 simple questions can help transform yo...
10/23/2026

AI will always have an answer, but how can you be sure it’s the right one?

These 5 simple questions can help transform your AI’s performance when it comes to your business and your goals:
1. What matters most to me?
2. What data did you use optimize this listing?
3. What decision did I make last time?
4. What checks are you routinely running?
5. Why did you make that recommendation?

Read more about how an AI revenue analyst like PriceLabs can give you an answer that fits your business: https://arrival.vrma.org/Blog/can-you-trust-what-ai-tells-you-about-your-pricing-five-questions-to-ask-the-tool-itself

A zoning proposal in one town. A ballot initiative in another. What happens locally can influence the entire vacation re...
10/22/2026

A zoning proposal in one town. A ballot initiative in another. What happens locally can influence the entire vacation rental industry.

The VRMA Advocacy Fund Grant helps VRMA-affiliated organizations access the resources they need to address legislative and regulatory challenges head-on. The grant supports the work being done to protect and strengthen vacation rentals across the country.

Apply now: https://www.vrmaadvocate.org/Apply

Don't just be part of the industry. Help lead it. 🚀 VRMA is looking for volunteers ready to bring fresh ideas, valuable ...
10/21/2026

Don't just be part of the industry. Help lead it. 🚀

VRMA is looking for volunteers ready to bring fresh ideas, valuable expertise, and a passion for strengthening the vacation rental community.

Executive Summit & Foundations Planning Committee applications close October 30. All other volunteer applications close November 13.

https://www.vrma.org/about-us/vrma-committees/call-for-volunteers

A little friendly competition never hurt anyone—and in the vacation rental market, it could even help.Referral networks,...
10/21/2026

A little friendly competition never hurt anyone—and in the vacation rental market, it could even help.

Referral networks, strengthening the local economy, raising service standards, and united advocacy efforts are just some of the benefits of collaboration, argues Madeleine Parkin of Abode Worldwide.

Read more about the ways collaboration can strengthen your business: https://arrival.vrma.org/Blog/why-your-competitors-might-also-be-your-allies

Tomorrow's happy hour comes with a side of AI.  From guest messaging and listing creation to operational efficiencies be...
10/21/2026

Tomorrow's happy hour comes with a side of AI.

From guest messaging and listing creation to operational efficiencies behind the scenes, AI is reshaping vacation rental management. But where does it genuinely save time, and where is the human touch still essential?

Join Sab Mulligan and Serian Frahm for a lively discussion on the AI tools operators are using today, the lessons they've learned along the way, and the best practices for keeping guest and owner data secure.

https://www.vrma.org/webinar-recordings

Looking for credible data to support conversations about vacation rentals? This special town hall unpacks the findings o...
10/20/2026

Looking for credible data to support conversations about vacation rentals?

This special town hall unpacks the findings of the Cape Cod Economic Impact Study, offering a closer look at the industry's contribution to jobs, local spending, tax revenues, and the regional tourism economy.

Hear directly from Aran Ryan, Director of Industry Studies at Oxford Economics, and Blake Decker, CEO of Pretty Picky, as they break down the research, share key takeaways, and explore how the findings can inform discussions with policymakers, community leaders, and other stakeholders.

https://www.vrma.org/webinar-recordings

While at  , Adam Norko sat down with Tyann Marcink and Tom Goodwin to record a new episode of The Art of Hospitality, di...
10/19/2026

While at , Adam Norko sat down with Tyann Marcink and Tom Goodwin to record a new episode of The Art of Hospitality, discussing the latest trends, challenges, and opportunities across the vacation rental industry.

From balancing AI with human hospitality to navigating regulations, growing direct bookings and building a lasting business, they cover plenty of topics relevant to vacation rental professionals.

🎧 Check out “What VRMA 2026 Revealed About the Future of Vacation Rentals” to hear the conversation recorded live from Nashville!

https://bit.ly/4zGSFtA

A message from a Platinum Sponsor! Thank you to Streamline Vacation Rental Software for supporting   Nashville as a Plat...
10/16/2026

A message from a Platinum Sponsor!

Thank you to Streamline Vacation Rental Software for supporting Nashville as a Platinum Sponsor. Learn more about how Streamline by Inhabit’s property management software helps vacation rental managers streamline operations and manage their businesses.

Watch their video to learn more!

https://youtu.be/3jNDVjovnrQ

The votes are in! 🏆Congratulations to the winners of the Exhibitor Spotlight Awards at VRMA 26 Nashville! Your creativit...
10/15/2026

The votes are in! 🏆

Congratulations to the winners of the Exhibitor Spotlight Awards at VRMA 26 Nashville! Your creativity, innovation, and commitment to delivering standout attendee experiences helped you rise above an impressive field of exhibitors.

What's the secret to a housekeeping operation that runs smoothly as you grow? 🏠VRMA is bringing together Sean Kemper, Br...
10/14/2026

What's the secret to a housekeeping operation that runs smoothly as you grow? 🏠

VRMA is bringing together Sean Kemper, Brian Olson, and Jonathan Wicks for an interactive roundtable covering the real-world challenges vacation rental operators face every day.

Learn how experienced operators approach quality assurance, balance speed with performance, decide between walkthroughs and spot checks, and build laundry operations that go beyond simply getting the job done. https://www.vrma.org/webinar-recordings

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Washington D.C., DC
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