The Institute for Luxury Home Marketing

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The Institute for Luxury Home Marketing is the premier independent authority in training and designation for real estate agents, regardless of firm or brand affiliation, working in the upper-tier residential market. The Institute for Luxury Home Marketing is the premier independent authority in training and designation for all real estate professionals working in the luxury residential market. The Institute exists to help real estate professionals provide high quality service to the buyers and sellers of luxury homes and in so doing, maximize their own success in the upper-tier residential market. Since 2015, The Institute has partnered with McKissock Learning, one of the largest providers of professional development and continuing education (CE) for real estate agents, to provide an exceptional learning experience and ongoing resources to those aspiring and already performing within their luxury market.

10/12/2026

A powerful reminder to close out Leaders in Luxury ✍️

Our keynote speaker, Matthew Ferrara, challenged our audience to shift their perspective, stop spending energy on the circumstances they can’t control, and start focusing on the one thing they can change: themselves.

Thank you, Matthew, for an impactful keynote that left our members inspired to think differently about what’s possible in their business and beyond. 🚀

10/12/2026

Don’t be the puppet, be the puppeteer 🙌

Rick Janson shared how to use AI as a tool to save time, work smarter, and create more space for what matters most in your business.

The goal isn’t to let AI take the lead. It’s to learn how to lead with it.

10/12/2026

AI is already shaping how clients discover and evaluate luxury real estate professionals. Is it representing your brand the way you want it to?

Andrew Hong, Founder of TOBE Agency, challenged us to put AI to the test, understand what it knows about us today, and take proactive steps to protect our brand reputation.

Make sure AI knows who you are, what you stand for, and what sets you apart. 📊

10/12/2026

From the classroom to the stage, our trainers want the best for you and your business.

🗣️ Hear from Tami Simms and Kofi Nartey on the ONE CHANGE they’re making for the next generation of wealth.

10/12/2026

The future of luxury real estate starts with understanding the buyers shaping our market. ✨

A special thank you to Jessica Lautz of the National Association of REALTORS® for sharing valuable insights at Leaders in Luxury on the Baby Boomer generation and its impact on today’s real estate landscape.

Understanding generational trends, shifting priorities, and evolving housing needs helps luxury real estate professionals stay ahead of the market and better serve their clients. 🤝

10/11/2026

You heard it here first. This is the room to be in.

We’re here to network without all the fluff, learn from trainers like Tami, who have been in the business for over 20+ years, and continue to champion luxury professionals in their business and market! 🤝

10/11/2026

We’re excited to gather at Hotel ZaZa with our members who have traveled from across the country to be here for Leaders in Luxury 2026.

Stay tuned as we’ll be sharing the highlights, moments, and magic from the next two days. 🥂✨

Address

399 Spring Street
St. Louis, MO
63110

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5:30pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

(214) 485-3000

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