11/06/2026
Recruit two. Train them. Run the meetings. One leaves a year later.
A new model comes to town with a better deal and two more are gone..
Keeping them was never about the deal or the splits.
Find out what each agent actually wants to accomplish.
Then do what you said you were going to do.
Show up CONSISTENTLY and help them get there.
That's how you end up with agents who tell the next brokerage, take me off your list.
That's how one turns into two.