Norma Roth, Real Estate Consultant

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Norma Roth, Real Estate Consultant Cal BRE License # 01926943 Despite her success in these fields, Norma's passion for real estate ultimately led her to become a REALTOR® in 2013. CalBRE # 01926943

Growing up in both Mexicali, BC Mexico and San Diego has given Norma Roth a deep appreciation for the unique beauty and endless opportunities of Southern California. With a background in the insurance and banking industries, Norma has honed her skills in active listening and dedication, earning multiple awards, including recognition for her involvement in the Hispanic community and humanitarian efforts. Since then, she has helped hundreds of families achieve their real estate goals in San Diego and beyond. Norma is a proud member of several professional associations, including the California Association of Realtors, National Association of Realtors, and San Diego Association of Realtors. Additionally, she holds the prestigious designation of Certified Luxury Home Marketing Specialist. Norma's reputation among clients and colleagues is built on her ability to exceed expectations. Her in-depth knowledge of the local market, effective marketing strategies, extensive network of contacts, and genuine passion for helping her clients make the process of buying or selling a home as stress-free as possible. Norma is well-known for providing exceptional customer service and always striving for the highest level of client satisfaction. As a result, much of her business comes from repeat clients and referrals. An active and connected member of her community, Norma resides in Eastlake and is committed to giving back. She donates a portion of every closing commission to local and national charities. In her free time, Norma enjoys spending time with her son, Sam, and her dogs, JimmyChoo and Sofia. She can often be found exploring new restaurants, enjoying time with friends and family, or planning her next adventure.

When's the last time someone told you what your house is worth?Not what some online estimate says. Not what your neighbo...
09/03/2026

When's the last time someone told you what your house is worth?

Not what some online estimate says. Not what your neighbor's place sold for. What your house is actually worth today.

If you're like most people, it's been years. And that number is worth a second look, especially now because it also tells you how much equity you have.

Data shows homeowners have an average of about $311k of equity today. That’s six figures. Once you sell, you can use that to put more money down or even buy your next house in cash.

So, today’s rates and prices may not be holding you back as much as you think.

If you're even thinking about what's next, let's talk. I’d be happy to do a free equity assessment and show you exactly what you're working with.

The number might just change what you thought was possible.

Buying and selling at the same time and not sure where to start?With houses staying on the market a little longer these ...
09/03/2026

Buying and selling at the same time and not sure where to start?

With houses staying on the market a little longer these days, selling first could be the right move. It keeps you from juggling two mortgages while you wait for your house to sell.

You’ll also know exactly how much equity you’re walking away with (probably more than you think), and you can put it straight toward your next home.

Not sure where you’d stay in between? That part’s manageable with the right plan.

Let’s talk through the pros and cons. We’ll figure out what makes the most sense for you – and how to make the whole process as stress-free as possible.

Repeat buyers, you’ve got a big leg up on your next move. It’s your equity, the difference between what your house is wo...
08/29/2026

Repeat buyers, you’ve got a big leg up on your next move.

It’s your equity, the difference between what your house is worth and what you still owe on your mortgage. Sell, and that equity turns into cash you can roll right into your next down payment.

That’s how a lot of repeat buyers put down 20% or more. But why do they, especially when they don’t necessarily have to?

Because putting more down saves you money in the long run. A bigger down payment means a smaller loan, so your monthly payment is lower and you’re paying less interest over time.

You can also skip private mortgage insurance, or PMI, which is an additional monthly fee required for loans with less than 20% down.

Talk to a trusted lender to figure out what down payment makes the most sense for your budget. And when you’re ready to kick start your move, let’s talk.

A lot of buyers are waiting because they think mortgage rates will drop dramatically.The problem? That's not what today'...
08/29/2026

A lot of buyers are waiting because they think mortgage rates will drop dramatically.

The problem? That's not what today's forecasts say is going to happen.

Experts believe mortgage rates will actually stay in the mid to low 6s through 2027 due to a number of factors – including inflation.

What’s that tell me? Waiting may not pay off the way you hope it will.

So, if moving is important to you, I want you to know waiting isn’t your only option.

Builder incentives, adjustable-rate mortgages, assumable mortgages, and rate buydowns are just a few of the strategies worth exploring that could help with affordability right now.

I’m not saying you have to buy today, but you should at least know your options. Let's talk about what could work for you.

08/26/2026

RECIÉN LISTADA en San Miguel Ranch ✨

2369 Paseo los Gatos | Chula Vista, CA 91914
$1,350,000 | 4 Recámaras + Loft | 3 Baños | 2,790 pies² | Cochera para 3 autos

Remodelada en julio y lista para mudarse: pisos de bambú restaurados, gabinetes renovados, pintura nueva por dentro, y lo mejor, sin vecinos directamente atrás.

El loft de arriba puede ser tu oficina, sala de juegos o cuarto de TV (y se puede convertir en una quinta recámara). El patio es privado, con pérgola y jardín ya crecido.

Todo esto en una de las mejores comunidades de Chula Vista: alberca, casa club, gimnasio, canchas de tenis y parques. A minutos de Trader Joe’s, Sprouts y la 125.

🏡 CASA ABIERTA: jueves 27 y viernes 28 de agosto, 1:00 a 4:00 PM
📲 Citas privadas: llama o manda mensaje al (619) 572-4193
🎥 Fotos, planos y tour 3D: 2369.normaroth.com (link en la bio)

Norma Roth, Broker Associate | Coldwell Banker West | DRE # 01926943

BienesRaices SanDiego CasasSanDiego RealEstate 91914 CasaAbierta SouthBay

08/23/2026

Come take a walk through my newest listing 🏡

2369 Paseo los Gatos, San Miguel Ranch, Chula Vista
4 bed + loft · 3 full baths · 2,790 SF · 3-car garage · remodeled July 2026 · no neighbors directly behind

This one feels brand new: refinished bamboo floors, refinished cabinets, fresh paint. And the video doesn't even show the best part, which is how quiet that backyard is.

📅 Open House: Thursday 8/27 & Friday 8/28, 1:00-4:00 PM
🏡 Photos, floor plans & 3D tour: 2369.normaroth.com
📲 Private showings: (619) 572-4193

Norma Roth, Broker Associate · Coldwell Banker West · DRE # 01926943

NOW PENDING 🎉774 Eastshore Terrace #169 is officially under contract!So excited for my sellers as we move into escrow 🙌...
01/31/2026

NOW PENDING 🎉
774 Eastshore Terrace #169 is officially under contract!
So excited for my sellers as we move into escrow 🙌

Thinking about buying or selling in Eastlake?
Let’s talk before you list — strategy matters.

DRE #01926943

11/28/2025
11/28/2025

🍁🍂 Happy Thanksgiving 🍁🍂

🏡 Just Listed + Open House!This luxury 6BD home the guest casita is a must-see.📍 2957 Ranch Gate Rd Chula Vista, CA 9191...
09/19/2025

🏡 Just Listed + Open House!
This luxury 6BD home the guest casita is a must-see.
📍 2957 Ranch Gate Rd Chula Vista, CA 91914
📅 Friday 1-4 PM & Saturday 12-3 PM
Text for info 📲 619.841.1129

🏡 ¡Open House este Viernes y Sábado!
Te invitamos a conocer esta residencia exclusiva en Rolling Hills Ranch.
📍 2957 Ranch Gate Rd Chula Vista, CA 91914
📅 Viernes 1-4 PM y Sábado 12-3 PM
📲 Manda DM o mensaje para más info

👩🏻‍💼 Norma Roth, Broker Associate
🏢 Coldwell Banker West
🌎 Coldwell Banker Global Luxury Network
📧 [email protected]
📱 619.841.1129  |DRE 01926943

Address

2300 Boswell Road, Ste 100
Chula Vista, CA
91914

Telephone

+16198411129

Website

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