10/22/2026
WHY DESIGNERS CHARGE MARKUPS · PART I OF III
Would a retailer’s markup bother you more if it appeared as a separate line on your receipt?
When you buy a sofa, handbag, or moisturizer, the retail price includes a markup. It helps pay for employees, overhead, customer service—and, yes, profit. It’s a business, after all.
Most of us don’t ask the store what it paid wholesale and then negotiate from there. We accept the retail price. Yet when a designer discloses a markup, it can suddenly feel like a questionable extra charge.
Designers who sell products are resellers, too. And markup isn’t the same as pure profit. It supports the business behind your purchase.
Every firm structures its compensation differently, through design fees, product markup, or a combination. At Scheer & Co., we explain ours from the beginning.
Seeing how a price is built should help you understand it. And you should absolutely understand what you’re getting for it.
Coming up next — Part II: the expertise, discernment, and work behind sourcing—before we’ve even ordered the thing.
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