Six Degrees - Research, Rights and Clearances

Name: Six Degrees - Research, Rights and Clearances
Address: Ardsley, NY, 10502, US
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Six Degrees is an industry leader in
Rights & Clearances, Creative Content Research,
Talent and Media Licensing Services,
making sure you have
The Right Content and The Right to Use It. Six Degrees Research, Rights & Clearances provides rights and clearance services for music, talent, film/TV clips and other intellectual property as well as global research, sourcing and licensing of stock content utilized in advertising, corporate and entertainment projects.

10/28/2026

"𝗗𝘂𝗽𝗲" 𝗖𝘂𝗹𝘁𝘂𝗿𝗲 𝗠𝗲𝗲𝘁𝘀 𝗜𝗣 𝗘𝗻𝗳𝗼𝗿𝗰𝗲𝗺𝗲𝗻𝘁: 𝗖𝗿𝗼𝗰𝘀 𝗦𝘂𝗲𝘀 𝗙𝗶𝘃𝗲 𝗕𝗲𝗹𝗼𝘄 👟⚖️

Crocs and its subsidiary Jibbitz have filed a trademark, trade dress, and patent infringement lawsuit against discount retailer Five Below over its $7 "Junior Charm Clog" and shoe charm accessories.

At Six Degrees Rights and Clearances, we track these cases closely because they illustrate the fine line between marketplace competition and IP infringement in product development and branding:

🔹 𝗧𝗿𝗮𝗱𝗲 𝗗𝗿𝗲𝘀𝘀 & 𝗗𝗲𝘀𝗶𝗴𝗻 𝗥𝗶𝗴𝗵𝘁𝘀 𝗠𝗮𝘁𝘁𝗲𝗿: Crocs’ claim hinges heavily on trade dress protection—arguing that the overall visual appearance (shape, hole placement, and silhouette) functions as a source identifier. For brands and clearance teams, product design isn't just aesthetic; it’s enforceable IP.

🔹 𝗧𝗵𝗲 "𝗗𝘂𝗽𝗲" 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗨𝗻𝗱𝗲𝗿 𝗦𝗰𝗿𝘂𝘁𝗶𝗻𝘆: Retailers leveraging fast-turnaround "dupe" trends face growing litigation risks. Similar to recent actions by Stanley, brand owners are increasingly enforcing preliminary and permanent injunctions against budget knockoffs to prevent dilution.

🔹 𝗖𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲 𝗧𝗮𝗸𝗲𝗮𝘄𝗮𝘆: Whether cleared for retail distribution, commercial production, or media prop sourcing, distinct design silhouettes and proprietary embellishments require rigorous clearance reviews. "Similar look for less" strategies can quickly turn into costly legal liabilities.

Crocs is suing Five Below, claiming that the discount retailer copied the brand’s footwear and infringed patents that cover items used to decorate the shoes. The foam footwear company and Jibbitz, a wholly owned subsidiary of Crocs, listed specific products they believe Five Below mimicked, and Cr...

10/21/2026

𝗪𝗵𝘆 𝗰𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲 𝗺𝗮𝘁𝘁𝗲𝗿𝘀 𝗶𝗻 𝗲𝘃𝗲𝗿𝘆 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻 - 𝗽𝗼𝗹𝗶𝘁𝗶𝗰𝗮𝗹 𝗼𝗿 𝗰𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲.

Illustrator Stanley Chow is taking legal advice after his original portrait was printed onto promotional merchandise at a political party conference—without his knowledge, consent, or compensation.

From a rights and clearance perspective, this scenario highlights a few critical compliance reminders:

🎨 𝗖𝗼𝗽𝘆𝗿𝗶𝗴𝗵𝘁 𝗲𝘅𝗶𝘀𝘁𝘀 𝗮𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗰𝗮𝗹𝗹𝘆: Using existing artistic work in brand promotions, political campaigns, or merchandise requires a explicit license. Assuming public availability equals open usage is a high-risk gamble.

🚫 𝗡𝗼 𝗶𝗺𝗽𝗹𝗶𝗰𝗶𝘁 𝗲𝗻𝗱𝗼𝗿𝘀𝗲𝗺𝗲𝗻𝘁: Beyond basic copyright infringement, unapproved usage forces artists into association with messaging or political stances they may actively oppose. Moral rights and personality rights play a heavy role here.

📋 𝗗𝗨𝗘 𝗗𝗜𝗟𝗜𝗚𝗘𝗡𝗖𝗘 𝗜𝗦 𝗡𝗢𝗡-𝗡𝗘𝗚𝗢𝗧𝗜𝗔𝗕𝗟𝗘: Whether you are producing water bottles, social ads, or global broadcast media, clearing third-party intellectual property early avoids public PR fallout, cease-and-desist actions, and potential legal damages.

At Six Degrees Rights and Clearances, we help creative teams, agencies, and organizations navigate complex IP permissions—ensuring your campaign messaging lands without the legal headache.

Stanley Chow’s cartoon was put on water bottles at party conference with the slogan ‘Bottler Burnham’

10/14/2026

𝗖𝗮𝗻 𝘆𝗼𝘂 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗼𝘄𝗻 𝗮 𝗳𝗶𝗹𝗺 𝗰𝗿𝗲𝗮𝘁𝗲𝗱 𝘄𝗶𝘁𝗵 𝗔𝗜? 🎬 🤖

A recent article from Indie Shorts Mag tackles a growing headache in the indie film world: 𝗪𝗶𝘁𝗵𝗼𝘂𝘁 𝘀𝘂𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝘁 𝗵𝘂𝗺𝗮𝗻 𝗮𝘂𝘁𝗵𝗼𝗿𝘀𝗵𝗶𝗽, 𝗽𝘂𝗿𝗲 𝗔𝗜-𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗲𝗱 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝗰𝗮𝗻𝗻𝗼𝘁 𝗯𝗲 𝗰𝗼𝗽𝘆𝗿𝗶𝗴𝗵𝘁𝗲𝗱 𝘂𝗻𝗱𝗲𝗿 𝗨.𝗦. 𝗹𝗮𝘄.

From a Rights & Clearances perspective, here’s why this matters right now:

* 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺 𝗧𝗲𝗿𝗺𝘀 𝗱𝗼 𝗻𝗼𝘁 𝗲𝗾𝘂𝗮𝗹 𝗖𝗼𝗽𝘆𝗿𝗶𝗴𝗵𝘁: Commercial usage rights from an AI vendor are just a contract. They don’t equal enforceable, statutory copyright.

* 𝗘&𝗢 & 𝗗𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗶𝗼𝗻 𝗙𝗿𝗶𝗰𝘁𝗶𝗼𝗻: Distributors and E&O insurers require a clean chain of title. Unprotected synthetic assets can stall or kill distribution deals.

* 𝗗𝗼𝗰𝘂𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 𝗶𝘀 𝗘𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴: To secure ownership, filmmakers must log prompts, prove human creative control, and explicitly disclose AI elements during copyright registration.

At Six Degrees Rights and Clearances, 𝘄𝗲 𝗵𝗲𝗹𝗽 𝗽𝗿𝗼𝗱𝘂𝗰𝗲𝗿𝘀 𝗻𝗮𝘃𝗶𝗴𝗮𝘁𝗲 𝗔𝗜 𝗶𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗼𝗻 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗿𝗶𝘀𝗸𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝗰𝗵𝗮𝗶𝗻 𝗼𝗳 𝘁𝗶𝘁𝗹𝗲 𝗼𝗿 𝗺𝗮𝗿𝗸𝗲𝘁 𝗿𝗲𝗮𝗱𝗶𝗻𝗲𝘀𝘀.

An AI-generated film cannot be copyrighted under United States law unless a human creator provides sufficient creative control, selection, or modification. Around 500 indie films are released each year, and each one risks losing distribution rights by using generative tools improperly. Under c...

10/07/2026

𝗣𝗲𝗻𝗻 𝗦𝘁𝗮𝘁𝗲 𝘃. 𝗩𝗶𝗻𝘁𝗮𝗴𝗲 𝗕𝗿𝗮𝗻𝗱 𝗶𝘀 𝗯𝗮𝗰𝗸 𝗶𝗻 𝗰𝗼𝘂𝗿𝘁—𝗮𝗻𝗱 𝗶𝘁’𝘀 𝗮 𝗺𝘂𝘀𝘁-𝘄𝗮𝘁𝗰𝗵 𝗳𝗼𝗿 𝘁𝗿𝗮𝗱𝗲𝗺𝗮𝗿𝗸 𝗮𝗻𝗱 𝗰𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹𝘀. 🏈 📜

Penn State is appealing a ruling that blocked its counterfeiting and dilution claims, which prevented the university from seeking up to $60M in damages.

𝗧𝗵𝗲 𝗰𝗼𝗿𝗲 𝘁𝗲𝗻𝘀𝗶𝗼𝗻:

* Penn State argues that exact copies of retro merchandise are counterfeit.
* Vintage Brand claims historic logos on apparel are purely "ornamental" and shouldn't give universities a monopoly on nostalgia.

𝗪𝗵𝘆 𝘁𝗵𝗶𝘀 𝗺𝗮𝘁𝘁𝗲𝗿𝘀 𝗮𝘁 𝗦𝗶𝘅 𝗗𝗲𝗴𝗿𝗲𝗲𝘀 𝗥𝗶𝗴𝗵𝘁𝘀 𝗮𝗻𝗱 𝗖𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲𝘀:

1. 𝗧𝗵𝗲 "𝗢𝗿𝗻𝗮𝗺𝗲𝗻𝘁𝗮𝗹" 𝗚𝗿𝗮𝘆 𝗔𝗿𝗲𝗮: Relying on the argument that a retro logo is "just decorative" remains a high-risk strategy without proper licensing.
2. 𝗖𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲 𝗣𝗿𝗼𝘁𝗲𝗰𝘁𝘀 𝗥𝗲𝘃𝗲𝗻𝘂𝗲: As vintage aesthetics and print-on-demand trend, securing explicit rights upfront is the only way to avoid multi-year, million-dollar litigation.

𝗣𝗿𝗼𝗮𝗰𝘁𝗶𝘃𝗲 𝗰𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲 𝗶𝘀𝗻’𝘁 𝗷𝘂𝘀𝘁 𝗹𝗲𝗴𝗮𝗹 𝗽𝗿𝗼𝘁𝗲𝗰𝘁𝗶𝗼𝗻 - 𝗶𝘁’𝘀 𝘀𝗺𝗮𝗿𝘁 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀.

Penn State and Vintage Brand are back in court.

09/30/2026

That iPhone 📱 your favorite character uses on screen? Cleared. ✅

The classic film playing on a TV 📺 in the background? Cleared. ✅

Even the b**r label 🍺 at the bar scene? Cleared. ✅

Every frame of a film or TV show can carry 𝗱𝗼𝘇𝗲𝗻𝘀 - 𝘀𝗼𝗺𝗲𝘁𝗶𝗺𝗲𝘀 𝗵𝘂𝗻𝗱𝗿𝗲𝗱𝘀 - of intellectual property decisions. 🎬

Getting them wrong can mean costly reshoots, cut scenes, or even a lawsuit. ⚖️

In our latest post, we break down how Six Degrees - Research, Rights and Clearances𝗦𝗶𝘅 𝗗𝗲𝗴𝗿𝗲𝗲𝘀 helps productions navigate IP clearances from script to final cut - and why asking permission early almost always beats asking forgiveness later.

Check out the full breakdown below! 🔗 👇

Every prop, song, and background detail in a film can carry copyright risk. Learn how Six Degrees helps productions identify and clear IP at every stage.

09/23/2026

𝗘𝘃𝗲𝗻 𝗵𝗶𝗴𝗵-𝗽𝗿𝗼𝗳𝗶𝗹𝗲 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗿𝗲𝗻’𝘁 𝗶𝗺𝗺𝘂𝗻𝗲 𝘁𝗼 𝗳𝘂𝗻𝗱𝗮𝗺𝗲𝗻𝘁𝗮𝗹 𝗰𝗼𝗽𝘆𝗿𝗶𝗴𝗵𝘁 𝗽𝗿𝗶𝗻𝗰𝗶𝗽𝗹𝗲𝘀. 🎮 ⚡️

The White House recently pulled its web game "Build the Wall" - a knockoff inspired by Tetris - after The Tetris Company publicly issued a copyright warning over unauthorized use of its IP.

Quick Takeaways for Brands & Creators:

* 𝗟𝗼𝗼𝗸-𝗮𝗻𝗱-𝗙𝗲𝗲𝗹 𝗠𝗮𝘁𝘁𝗲𝗿𝘀: Game mechanics are hard to protect, but distinctive visual design, trade dress, and brand identity are covered by IP law. Replicating famous visual assets crosses lines quickly.

* 𝗕𝗿𝗮𝗻𝗱 𝗣𝗿𝗼𝘁𝗲𝗰𝘁𝗶𝗼𝗻: IP owners act fast when their assets are co-opted without permission, especially in sensitive or political contexts where implied endorsement is a risk.

* 𝗖𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲 𝗦𝗮𝘃𝗲𝘀 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀: Evaluating copyright risk before launch is always less costly than a public takedown or legal dispute.

At Six Degrees Rights and Clearances, we help creative teams identify IP friction early so projects launch smoothly.

'At Tetris we believe in the power of connection and bringing people together, not dividing them,' The Tetris Company said in a statement.

09/16/2026

🎵 𝗛𝗶𝗴𝗵-𝗣𝗿𝗼𝗳𝗶𝗹𝗲 𝗥𝗲𝗺𝗶𝗻𝗱𝗲𝗿: 𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗧𝗿𝗲𝗻𝗱𝘀 𝗦𝘁𝗶𝗹𝗹 𝗥𝗲𝗾𝘂𝗶𝗿𝗲 𝗠𝘂𝘀𝗶𝗰 𝗥𝗶𝗴𝗵𝘁𝘀 𝗖𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲𝘀
Sony Music has filed a copyright infringement lawsuit against grocery giant Kroger, alleging 392 unauthorized uses of top-tier sound recordings across its social media channels and influencer campaigns.

Major takeaways from a rights & clearances perspective:

* 𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗶𝗮𝗹 𝘃𝘀. 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗨𝘀𝗲: Standard social platform music libraries do not grant brands commercial synchronization rights. Using viral hits—like matching Harry Styles' Watermelon Sugar to a produce ad or Mariah Carey's holiday tracks to festive recipes—requires explicit licensing.

* 𝗜𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲𝗿 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗥𝗶𝘀𝗸: The lawsuit directly targets posts created by paid influencers, underscoring that brands are held accountable for third-party promotional content made on their behalf.

* 𝗘𝘅𝗽𝗶𝗿𝗲𝗱 𝗟𝗶𝗰𝗲𝗻𝘀𝗲𝘀 𝗠𝗮𝘁𝘁𝗲𝗿: The complaint highlights campaigns where temporary licenses were secured but posts remained live well past the expiration date.

* 𝗧𝗵𝗲 𝗧𝗿𝗲𝗻𝗱 𝗶𝘀 𝗚𝗿𝗼𝘄𝗶𝗻𝗴: With similar legal actions involving major brands (Marriott, Chili’s, Crumbl, DSW), labels are actively monitoring and enforcement is ramping up.

Dynamic social media marketing moves fast, but skipping the clearance stage—or assuming a personal-use audio track covers commercial promotions—exposes brands to massive legal and financial risk. Proper licensing isn't just a legal checkmark; it protects your creative campaigns from costly takedowns and litigation.

Sony Music has sued Kroger, accusing the grocery giant and its affiliates of using its recordings at least 392 times without permission in social media advertising, including songs by Harry Styles, Mariah Carey, Miley Cyrus and Beyoncé.The copyright lawsuit, filed Aug. 21 in federal court in Los An...

09/09/2026

𝗜𝘀 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺-𝗹𝗲𝘃𝗲𝗹 𝗔𝗜 𝗴𝗼𝘃𝗲𝗿𝗻𝗮𝗻𝗰𝗲 𝗿𝗲𝗽𝗹𝗮𝗰𝗶𝗻𝗴 𝘁𝗿𝗮𝗱𝗶𝘁𝗶𝗼𝗻𝗮𝗹 𝗰𝗼𝗽𝘆𝗿𝗶𝗴𝗵𝘁 𝗹𝗶𝘁𝗶𝗴𝗮𝘁𝗶𝗼𝗻? 🎬

The Motion Picture Association (MPA) and ByteDance just inked an agreement establishing copyright guardrails for ByteDance’s AI video tools. After early friction over viral AI generations of studio IP and celebrity likenesses, both sides chose collaboration over a courtroom.

𝗞𝗲𝘆 𝗧𝗮𝗸𝗲𝗮𝘄𝗮𝘆𝘀:

⚡ 𝗢𝘂𝘁𝗽𝘂𝘁 𝗰𝗼𝗻𝘁𝗿𝗼𝗹𝘀 𝗮𝗿𝗲 𝘁𝗵𝗲 𝗻𝗲𝘄 𝗳𝗿𝗼𝗻𝘁 𝗹𝗶𝗻𝗲. This deal focuses on blocking unauthorized generations (prompt filters, face-blocking, C2PA credentials) rather than blanket training licenses.

⚡ 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺 𝗴𝘂𝗮𝗿𝗱𝗿𝗮𝗶𝗹𝘀 𝗱𝗼𝗲𝘀𝗻'𝘁 𝗲𝗾𝘂𝗮𝗹 𝗳𝘂𝗹𝗹 𝗰𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲. Automated filters catch obvious infringements, but commercial use, likeness rights, and derivative works still require meticulous, item-by-item verification.

⚡ 𝗖𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲 𝗲𝗻𝗮𝗯𝗹𝗲𝘀 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻. Establishing clear IP boundaries early is what makes AI tools safe for commercial adoption.

As AI creation tools and distribution platforms merge, proactive rights management is more essential than ever.

The agreement covers the Chinese tech giant's Seedance video models, as well as TikTok and other products.

09/02/2026

𝗜𝘀 𝘁𝗿𝗮𝗱𝗲𝗺𝗮𝗿𝗸 𝗹𝗮𝘄 𝘁𝗵𝗲 𝗻𝗲𝘄 𝗱𝗲𝗳𝗲𝗻𝘀𝗲 𝗮𝗴𝗮𝗶𝗻𝘀𝘁 𝗔𝗜 𝗱𝗲𝗲𝗽𝗳𝗮𝗸𝗲𝘀? 🤖🎤✨

In a great read by Gowling WLG, the authors break down how Taylor Swift—along with Lionel Richie and the Backstreet Boys—is using USPTO trademark filings to protect her voice ("Hey it's Taylor") and likeness against AI misuse! 🎙️📸

Right of publicity laws can be a total patchwork across different states and countries, making enforcement tricky. 🧩 Moving toward federal trademarks gives talent a much stronger, nationwide tool to stop unauthorized AI clones in their tracks. 🛡️⚡

𝗪𝗵𝗮𝘁 𝗱𝗼𝗲𝘀 𝘁𝗵𝗶𝘀 𝗺𝗲𝗮𝗻 𝗳𝗼𝗿 𝗿𝗶𝗴𝗵𝘁𝘀 & 𝗰𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲 𝘁𝗲𝗮𝗺𝘀? 🤔💭

🔹 𝗖𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲 𝗶𝘀 𝗴𝗲𝘁𝘁𝗶𝗻𝗴 𝗯𝗿𝗼𝗮𝗱𝗲𝗿: We can't just check copyright and publicity rights anymore—spoken phrases and signature looks are entering the trademark space. 🔍
🔹 𝗔𝗜 𝘃𝗲𝘁𝘁𝗶𝗻𝗴 𝗶𝘀 𝗺𝗮𝗻𝗱𝗮𝘁𝗼𝗿𝘆: If your campaign or production relies on synthetic audio or digital replicas, double-checking trademark databases is fast becoming a necessity. 🚨

At Six Degrees Rights and Clearances, we’re helping clients navigate these evolving legal boundaries long before assets go live! 🚀

Could trademark law become another tool in the fight against unauthorized AI replicas? Taylor Swift’s recent filings may signal a broader shift in how entertainers and other public figures protect their voices, images and digital identities.

08/26/2026

𝗧𝗵𝗲 𝗝𝗮𝘆𝗱𝗲𝗻 𝗗𝗮𝗻𝗶𝗲𝗹𝘀 / 𝗟𝗦𝗨 𝗱𝗶𝘀𝗽𝘂𝘁𝗲 𝗶𝘀 𝗮 𝗺𝗮𝘀𝘁𝗲𝗿𝗰𝗹𝗮𝘀𝘀 𝗶𝗻 𝗺𝗼𝗱𝗲𝗿𝗻 𝗡𝗜𝗟 𝗿𝗶𝗴𝗵𝘁𝘀 𝗮𝗻𝗱 𝗯𝗿𝗮𝗻𝗱 𝗹𝗲𝘃𝗲𝗿𝗮𝗴𝗲. 🏈⚖️

When Jayden Daniels’ camp sent a cease-and-desist to LSU over re-issuing his #5 jersey, the underlying legal mechanism was key: **revoking NIL rights after the post-competition grace period.**

His contract granted LSU a 180-day post-expiration window to use his Name, Image, and Likeness after his final game. With that window closed, cutting off LSU’s commercial rights became his primary leverage.

𝗞𝗲𝘆 𝗖𝗹𝗲𝗮𝗿𝗮𝗻𝗰𝗲 & 𝗥𝗶𝗴𝗵𝘁𝘀 𝗧𝗮𝗸𝗲𝗮𝘄𝗮𝘆𝘀:

📌 𝗔𝘂𝗱𝗶𝘁 𝗴𝗿𝗮𝗰𝗲 𝗽𝗲𝗿𝗶𝗼𝗱𝘀: Don't assume archival promotional rights continue indefinitely once post-enrollment windows expire.

🔒 𝗜𝗣 𝘃𝘀. 𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲: An athlete may not trademark a jersey number outright, but revoking image rights heavily restricts institutional marketing and co-branding.

✍️ 𝗖𝗼𝗻𝘁𝗿𝗮𝗰𝘁𝘂𝗮𝗹 𝗽𝗿𝗲𝗰𝗶𝘀𝗶𝗼𝗻 𝗺𝗮𝘁𝘁𝗲𝗿𝘀: Define clear terms around post-graduation archival usage, legacy marketing, and numeric associations up front.

As NIL matures, the boundary between institutional tradition and athlete brand ownership is moving fast.

Commanders quarterback Jayden Daniels informed LSU that it can no longer use his name, image and likeness and said he felt "profoundly disrespected" after the school allowed cornerback DJ Pickett to wear his former No. 5 jersey.

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