O.I Real Estate Group

16/10/2026

15/10/2026

Trei apartamente, zero strategie.

Poți avea un portofoliu imobiliar și să nu știi cât produce cu adevărat. Poți cumpăra într-o zonă bună și să faci o investiție slabă. Poți negocia excelent prețul și să pierzi bani din tot ce n-ai calculat.

Numărul proprietăților nu spune nimic despre calitatea deciziilor din spatele lor.

Contează cash-flow-ul, costurile reale, riscurile asumate, lichiditatea și strategia de exit.

La OI Real Estate Group, analizăm proprietățile în raport cu obiectivele de business și cu rolul lor într-o strategie de investiții.

Pentru că a cumpăra este o tranzacție. A investi presupune o strategie.

Câte proprietăți ai nu este întrebarea. Ce fac ele pentru capitalul tău, da.

12/10/2026

€680 million invested. But one deal changes the entire story.

Romania’s commercial real estate investment market is showing momentum. Nearly €680 million in transactions in the first nine months of 2026, already exceeding the full-year volume of 2025.

But here’s what the headline doesn’t tell you.

Almost €300 million came from a single transaction. More than 40% of the total market.

Remove that deal, and the picture looks very different.

For investors, transaction volume is only part of the equation. Deal concentration, liquidity and the depth of buyer demand matter just as much.

A market can look active without being equally liquid across all asset classes.

At OI Real Estate Group, we look beyond the headline numbers to understand where capital is actually moving.

Would you call this a market recovery or a market driven by a few major deals?

09/10/2026

A BIGGER WAREHOUSE ISN’T ALWAYS A BETTER INVESTMENT.

In logistics real estate, the ability to adapt can matter more than the size of the asset.

Before investing in a logistics hub, ask three questions:

1. Can the space be divided into smaller units?
2. Can tenants expand or reduce their footprint without relocating?
3. Can the property accommodate different types of businesses?

These factors influence leasing flexibility, vacancy risk and the asset’s long-term competitiveness.

Square meters tell you how much space you’re buying.

Adaptability tells you what you can do with it.

Save these three questions for your next commercial real estate investment.

08/10/2026

More buildings. Still no neighbourhood.

🇷🇴 Romanian audio | English summary below.

A thousand new apartments answer one question: where will people live?

Where they work, shop, meet and take their children to school needs a plan too.

For us, the development conversation extends beyond the plot boundary. How does a project fit into the area? What’s missing? What will make people choose it and stay?

That’s why integrated urban planning belongs in the investment conversation.

You can deliver a building in isolation. A neighbourhood takes coordination.

What’s being built between the buildings?

07/10/2026

Ai terenul. De ce discuția se oprește la „cu cât îl vinzi”?

Există și varianta în care participi la ce se dezvoltă pe el.

Asta deschide un joint venture: tu contribui cu terenul, partenerii aduc capitalul și experiența, iar împreună dezvoltați proiectul și împărțiți rezultatul în condițiile negociate.

Dar înainte de „cât îmi revine?”, vine o întrebare mai serioasă: ce merită construit aici?

Ce permite terenul, ce caută piața, cât costă dezvoltarea și cine o susține până la final?

Abia după această analiză are sens discuția despre procente. Pentru că negociezi o participație într-un proiect, cu responsabilități, decizii și riscuri concrete.

Înainte să negociezi terenul, înțelege proiectul pe care îl face posibil.

Tu ai lua în calcul să intri într-un parteneriat cu terenul tău?

06/10/2026

Before you buy to rent, know what your tenant is willing to compromise on.

🇷🇴 Romanian audio | English summary below.

Students looking to live alone on a limited budget have to make choices: location, space, condition, access to university.

For an investor, those choices belong in the acquisition analysis.

A lower purchase price means little if the property needs substantial work or the commute makes it difficult to let. And a low asking rent won’t fix every weakness.

Start with the tenant you expect to attract. Then assess the property, renovation budget and rental income around what that tenant actually needs.

If your target is student demand, test the route to university as carefully as you check the purchase price.

Save this before assessing your next rental investment.

05/10/2026

Don’t commit capital to a new retail development before checking what’s already built.

59% of Bucharest’s modern retail stock is over 15 years old. Your next investment opportunity could already have an address.

An established location. Existing access. A customer base you can analyse.

The question is whether the building still serves that market well, and what it would take to make it perform better.

A different tenant mix. More efficient systems. Space for restaurants, fitness or healthcare. Each change needs to answer a real demand and justify its cost.

Because the purchase price is only the beginning.

Refurbishment, financing, approvals and disruption during the works all belong in the same calculation.

Before committing capital, ask: who will lease the space, what will they pay, and how much will it cost to get the property there?

At O.I. Real Estate Group, we assess the acquisition and the transformation together. The income potential has to support the total investment.

Before buying your next site, assess the buildings already serving that market.

Save this for your next acquisition review.

02/10/2026

Your asking price could be putting your entire project at risk.

🇷🇴 Romanian audio | English summary below.

A residential project needs sales to meet its financial commitments. When sales slow down, holding the same price has a cost: financing, ongoing expenses and less cash available for the next payment.

The pressure is greater for developments that depend heavily on bank financing and buyer instalments.

At O.I. Real Estate Group, that’s where the pricing analysis starts. How much cash does the project need? When are payments due? How long can it sustain the current sales pace?

Reducing the margin at the right moment can keep a project moving. Waiting for the market to recover requires enough liquidity to get there.

Before holding your price for another six months, calculate whether your project can afford those six months.

Oana Ivan discusses these pressures with Maria Smarandache on Pulsul Zilei.

Save this for your next project pricing review.

02/10/2026

Stop. Don’t invest in a Bucharest hotel without accounting for the 1,500+ rooms expected by 2028.

Higher room rates have driven much of the market’s recent growth. Now, the development pipeline could add around 13% to the existing hotel stock.

More rooms. More brands. More competition for guests.

For an investor, this means testing the assumptions behind the projected return: which hotels will open nearby, which guests they will target, and whether your asset can sustain its rates and occupancy.

At O.I. Real Estate Group, this is where market analysis becomes an investment decision. Location, positioning, demand and operating costs need to work together.

Before projecting your 2028 return, account for the competition arriving before then.

Save this for your next hotel investment assessment.